Samsung Joins XSET Queens to promote women in esports

Samsung has now teamed up with XSET Queens to empower women in esports and promote the Galaxy Z Fold6. In order to do that, both Samsung and XSET will be hosting a PUBG Mobile exhibition event at the New York Comic Con (NYCC). Along with this, there will also be meet & greet, photo ops, and Giveaways.

The main goal of the partnership as per Samsung is to help encourage women to enter the gaming industry, be it esports or streaming/ content creation. It is also a great chance for women to showcase their gaming skills with the PUBG Mobile event.

Speaking on the partnership, VP of Mobile Experience Marketing, Olga Suvorova said, “Partnering with XSET affords us the opportunity to bring our innovations to the next generation of female content creators, including gamers, athletes, musicians, and many others.”

The giveaway features Samsung products like the Galaxy Z Fold6 itself and the Galaxy Buds3 Pro. On October 19, fans will also get to meet XSET’s Aliyah Will during the meet & greet. Players taking part in the PUBG Mobile Battle Royale exhibition match will also get to experience the new device in action.

Also Read: PUBG Mobile Global Championship 2024: Teams, Dates and Format

A big opportunity for female gamers to show their skills

XSET is a popular esports organization that last year acquired Queens Gaming Collective, a women-led gaming lifestyle company featuring content creators, athletes, and others. Queens has been working on empowering and supporting women in the gaming industry.

“This partnership with Samsung Galaxy represents a pivotal moment for XSET and the gaming industry as a whole. Together, we’re not just advancing technological innovation; we’re redefining what it means to be a gamer in today’s world. The XSET Queens embody the spirit of innovation and diversity that both our brands champion,” said Brynanna Goecke, Chief Revenue Officer of XSET.