WATCH: Jey Uso and Sami Zayn presented with custom WWE title belt at Big 12 Championship Game

The 2024 Big 12 Championship Game was transformed from a football game into a WWE-style extravaganza when Superstars Jey Uso and Sami Zayn unexpectedly showed up.

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Varun Sarwate
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Jey Uso and Sami Zayn (Source: X)

The 2024 Big 12 Championship Game was transformed from a football game into a WWE-style extravaganza when Superstars Jey Uso and Sami Zayn unexpectedly showed up. Arizona State won the title by defeating Iowa State 45-19 in the game, which was played at AT&T Stadium in Arlington, Texas. However, the true high point was when Jey and Sami Zayn gave Arizona State a personalized Big 12 Championship belt after the final whistle, elevating the celebration to a new level. 

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WWE's personalized championship belts, available for college teams on WWE Shop, have elevated their engagement in college football to a new level. One of these belts was given to the Arizona State players as part of their title celebration, which gave the triumph a dash of WWE's distinctive flare. Supporters are already describing the partnership as a natural fit, skillfully fusing the domains of entertainment and athletics.

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Cam Skattebo, a running back for Arizona State who ran for 170 yards scored two touchdowns, and was voted the Most Outstanding Player of the Game, proudly held the title belt in front of his teammates. Fans of both sports have much to celebrate as it demonstrated how football supremacy and WWE theatrics can coexist.

The collaboration between WWE and college football has grown

Jey Uso and Sami Zayn didn't hold back as they made their presence known during the game. The pair brought WWE excitement to the collegiate football field, from entertaining the audience with their trademark "YEET!" chants to engaging in a humorous exchange with the Arizona State marching band. Sami even posted a video on Twitter of a drummer shouting, "WOOOOO!" at the camera. Jey responded humorously, saying, "Goddamn, send me that sh*t." Forward that dawg to me. 

The collaboration between WWE and college football has grown to be a popular trend among fans, even as the players celebrated their win and WWE's bespoke belt took center stage. For any ardent sports fan hoping to display team passion with a wrestling twist, the championship belts which are modeled after those worn by WWE Superstars—are an absolute need. 

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